“CEO Championing of Pricing and Firm Performance in Industrial Firms” by Stephan Liozu and Andreas Hinterhuber reprinted in the book “CEO branding” by Marc Fetscherin.

“CEO Championing of Pricing and Firm Performance in Industrial Firms” by Stephan Liozu and Andreas Hinterhuber reprinted in the book “CEO branding” by Marc Fetscherin.

Back to news and events

Published on

19 Jun, 2015

Category

News

Read time

15 min

Back to news and events

Related Articles

Upcoming event

2018-05-24

–

Harvard Business Publishing includes the article “The six pricing myths that kill profits” by Andreas Hinterhuber (Hinterhuber & Partners) in the 2017 Core Strategy Curriculum of fundamental management ideas

2018-05-24 00:00:00

Upcoming event

2007-03-01

–

“Unternehmertum und Ausgründung” vonarald Pechlander, Hans Hinterhuber et al. (Hrsg) erscheint im Gabler Verlag

2007-03-01 00:00:00

Published on

19 Jun, 2015

Category

News

Read time

15 min

Menu